Why does the first call go to the first three workshops?
A driver whose car will not start does not scroll through twenty garages. They look at the map, pick one of the first few, check the stars and ring. If that number is busy or unanswered, they ring the next. Local SEO for car garages is being in that short list for the roads you serve, and being the one who picks up.
Estimates, honesty and the bill
Reviews of garages come back to trust. A customer who felt the bill matched the estimate, who was told what was wrong and why, writes a warm review. A customer who felt surprised by extra charges writes the opposite. Your replies show future customers how you handle a disagreement, so a calm, specific answer to a complaint about a bill is worth more than a good-sounding slogan.
Make, model and job
Drivers search by the problem and by the car: brake noise on a Swift, AC not cooling in a Creta, a periodic service for an i20. Listing the makes you handle and each job as a service helps Google match you, and lets a driver see within a few seconds that their car is welcome.
Washing, detailing and the Sunday rush
Car wash searches are enormous and mostly local. People want a wash close to where they are, open at the hours they have free. Correct hours on Sundays and holidays, packages listed as services and before and after photos are what bring those drivers through the gate.
Pickup and drop
Many working drivers cannot leave the car at a workshop for a day. A pickup and drop service, stated plainly in the profile, is a reason to choose you over a nearer garage. If you offer it, say so, and make sure the number to book it is answered.
